Walmart offering virtual fitting rooms for clothing try-on
For Walmart, virtual try-on might be a game-changer, solving what has historically been one of the most difficult things to replicate online: understanding fit and how an item will actually look on you. When the experience is live on Walmart.com, customers will simply upload their picture or choose from a series of models that best represent their height, shape and skin tone to instantly see themselves in any item of clothing, mimicking the experience of trying on clothes in a store. They can also share their virtual outfits with friends for a second opinion. Zeekit’s impressive technology has been trialed by many top brands and retailers in the fashion industry. It uses real-time image processing to map a person’s image into thousands of segments. Clothing is processed in a similar manner and the equivalent points of the two are mapped into one final simulation.