In an effort to further reduce the environmental impacts of its packaging and inspire consumers to adopt new behaviors to lessen their carbon footprint, Pete and Gerry's Organic Eggs, a leading organic egg brand in the US is putting reusable egg cartons in supermarkets. The reusable cartons are currently sold at a retail price of $2.99. Once they've purchased a reusable carton, consumers may fill it up repeatedly from the Pete and Gerry's display of loose eggs which are discounted from a standard dozen, allowing the reusable carton to pay for itself over time. As one of the most widely consumed, affordable and nutrient-dense foods available, the average person in the U.S. eats approximately 279 eggs per year, or 23 cartons-worth. Just one person replacing their egg cartons with a reusable carton would save more than 1,800 cartons from entering the recycling and waste stream. When projected to the approximately 330 million people currently living in the U.S., more than 594 billion cartons would be replaced over a lifetime, enough to circle the globe over 4,000 times, presenting a simple, near-term action we could all take to lessen the environmental impact of our daily food choices.