Emirates has fired the first salvo in the unbundling of business class fares. Now you can buy just the seat, with none of the other trimmings that travelers are used to with top-tier carriers. Dubbed “special fares,” customers are essentially just buying the seat. There’s no lounge access (unless you qualify with status), there’s no chauffeur-driven car, there’s only selecting a seat when check-in opens, and predictably, there is reduced mileage earning. The brand is testing out the special fares on select routes and appears to be rolling them out slowly.