Nike’s new NBA Connected Jersey gets the scores straight to the wearer by them simply tapping their smartphone against the bottom of the vest. Technology is built into each jersey so the data shared is automatically affiliated with that team. Wearers download the NikeConnect app and tap their smartphone on the tag on the bottom of the jersey to gain access to NBA scores and highlights via the phone. The smartphone running the NikeConnect app powers the Near Field Communications (NFC) tag in the jersey’s woven label, so the tag can securely send its identifying information to the app. NFC technology enables the wireless transfer of small amounts of data from a battery-less tag to a powered reader.